What is the difference between a push notification and a text notification?

A push notification and a text notification are both used to deliver information or messages to a user’s mobile device, but they differ in their underlying technology, purpose, and delivery method.

A push notification is a message that is sent to a user’s mobile device via the internet. It is typically sent by a mobile app or a web application and appears as a pop-up or banner notification on the user’s device. Push notifications can be used to deliver a wide range of messages, including news updates, promotional offers, and social media alerts.

On the other hand, a text notification, also known as a SMS (Short Message Service) notification, is sent via the cellular network and is delivered to a user’s phone as a text message. Text notifications are typically used for more urgent or time-sensitive messages, such as appointment reminders, security alerts, or verification codes.

Some key differences between push notifications and text notifications include:

  • Delivery method: Push notifications are delivered via the internet, while text notifications are delivered via the cellular network.
  • Purpose: Push notifications are used for a wide range of messages, while text notifications are typically reserved for more urgent or time-sensitive messages.
  • Opt-in requirements: Users must opt-in to receive push notifications from an app, while text notifications are often sent to users who have provided their phone number or have opted in to receive text messages from a company or organization.
  • Format: Push notifications typically appear as pop-up or banner notifications on a user’s device, while text notifications appear as text messages in the user’s messaging app.
  • Length: Push notifications can be longer than text notifications, which are typically limited to 160 characters.