Advertising
Key Points to Consider When Implementing Geo-targeting
Geo-targeting can be a powerful tool for local service businesses looking to capture nearby clientele. If you’re planning to incorporate this technique into your digital marketing strategy, consider the following key points: 1. Identify Your Target Audience: Before embarking on geo-targeting, clearly define who your ideal customers are. Age, interests, and purchasing behavior can be…
Read MoreGeo-Targeted Advertising
Geo-targeted advertising is a form of digital advertising that focuses on reaching potential customers based on their geographic location. This could be as broad as targeting an entire country or as specific as a particular neighborhood or even a set radius around a physical location. The underlying idea is to display relevant advertisements to people…
Read MoreDoes Ranking Number One in PPC Make a Difference?
The difference in click-through rate (CTR) for the first, second, and third position of paid advertising is significant. According to data from First Page, in 2023, the average CTR for the first position is 39.8%, for the second position is 18.7%, and for the third position is 10.2%. This means that the first position ad…
Read MorePPC Advertising for Plumbing Contractors
Pay-per-click (PPC) advertising is a form of online advertising where businesses pay a fee each time one of their ads is clicked on. PPC ads are a great way to reach a large audience of potential customers who are already searching for the services you offer. MicroManaged Media, Inc. is a full-service digital marketing agency…
Read MorePPC Advertising for Heating and Air Contractors
Pay-per-click (PPC) advertising is a form of online advertising where businesses pay a fee each time one of their ads is clicked on. PPC ads are a great way to reach a large audience of potential customers who are already searching for the services you offer. If you’re an HVAC contractor, PPC advertising can be…
Read MoreFlooring Contractor PPC
According to Bob Rutledge, the founder of MicroManaged Media, Inc., pay-per-click (PPC) advertising is a great way for flooring contractors to reach potential customers who are actively searching for their services. When you use PPC, you only pay when someone clicks on your ad, which means you can control your budget and only pay for…
Read MoreInfluencer Marketing: Smarter and More Targeted
You have witnessed influence or marketing on a bigger scale. Like when LeBron James endorses exercise equipment. What we’re talking about here are people who are more into niches like flooring or windows or home remodeling doing videos that attract people who are interest in that topic. Be a micro influencer yourself. Brands are getting…
Read MorePop-A-Lock Greensboro Visibility Explodes on Google Maps
Google Maps Listings Explode for a Local Locksmith Franchisee A year of patience has it resulted in explosive growth for a local company in Greensboro North Carolina. The local franchisee for Pop-A-Lock locksmiths has hired a contractor to do their Google Business Profile marketing. Google Business Profile Google has provided an exciting platform for local…
Read More20% Off Digital Marketing for Electricians Oct 8 – Nov 7
Call now to talk directly with Bob Rutledge. He is a Google Ads, Google Business Profile, and Google Maps Expert. You can’t compete on Google without the skills and you can get them for one low, low price.
Read MoreFree Google Ads Consultation For Plumbing Contractors Sep 30 – Oct 30, 2020
Increase Business With Google Ads Are you a plumbing contractor? You can be located anywhere in the U.S., but I am particularly looking to help one in the Mobile Alabama – Pensacola Florida area. Call today to review your marketing efforts. See how an experienced Google Partner can help you grow a profitable plumbing or…
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