Posts by Bob Rutledge
Generic Search Google Ads Campaign
A generic search Google Ads campaign is a type of pay-per-click (PPC) advertising campaign that targets generic or broad keywords related to your business, products, or services. These keywords are often highly competitive and may have a high cost per click (CPC), but they can help you reach a larger audience and generate more website…
Read MoreTwilio, Plivo, and A2P 10DLC Registration
At most I only send 100 Text messages per day from one of the phone numbers that I have with Twello or Plivo. Should I register A2P 10DLC? If you are sending up to 100 text messages per day from one phone number with Twilio or Plivo, it may not be necessary to register for…
Read MoreWhat is Beaver Builder?
Beaver Builder is a user-friendly, drag-and-drop page builder plugin designed for WordPress websites. It allows users to create visually appealing, professional-looking web pages without the need for coding knowledge. By offering a wide array of design elements and features, Beaver Builder enables users to build and customize their website layouts with ease. With its intuitive…
Read MoreStreamline Your Plumbing Business Operations: Discover the Power of Airtable for Enhanced Efficiency and Productivity
Running a successful plumbing business involves managing various tasks like scheduling appointments, tracking inventory, and keeping track of invoices. It can be challenging to stay organized and efficient. Thankfully, there’s a tool that can help simplify your business operations and boost productivity: Airtable. In this article, we will explore how Airtable can revolutionize your plumbing…
Read MoreRevolutionizing Service Industries: How WordPress and Beaver Builder Empower Flooring Contractors to Create Stunning Websites with Ease
Bob Rutledge at MicroManaged Media, Inc. believes we live in a world where the internet has become an indispensable part of our daily lives. In the service industries, having a strong online presence is more important than ever. One way for businesses to stand out is by creating a stunning and easy-to-use website. In this…
Read MoreAd Groups for a Deck Builder
For a deck builder running pay-per-click ads, some potential ad groups to consider could include: Deck Installation: This ad group would focus on keywords related to deck installation, such as “deck builder,” “deck construction,” and “deck installation services.” The ads could highlight the contractor’s expertise in deck building and installation, and include calls to action…
Read MoreYou Must Install an App on Your Phone to Receive a Push Notification
Yes, you generally need to have a mobile app installed on your phone in order to receive push notifications from that app. Push notifications are typically sent by the app’s server to the user’s device, and the app then displays the notification to the user. When you install a mobile app on your phone, you…
Read MoreWhat is the difference between a push notification and a text notification?
A push notification and a text notification are both used to deliver information or messages to a user’s mobile device, but they differ in their underlying technology, purpose, and delivery method. A push notification is a message that is sent to a user’s mobile device via the internet. It is typically sent by a mobile…
Read MoreSMS Texting Messaging for HVAC Contractors
The home service industry is highly competitive, and HVAC companies need to find creative ways to stand out from the competition. One effective method of attracting more leads and converting them into customers is by incorporating text messaging into their marketing strategies. In a recent article on Company119, a digital marketing agency that specializes in…
Read MoreHVAC Can Attract New Clients By Providing a Positive Customer Experience (CX)
As an HVAC business owner, it is important to have a successful customer experience (CX) in order to attract new leads. Here are some tips to help you crush your CX and draw in more potential customers: By following these tips, you will be able to improve your customer experience and attract new leads as…
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