Pay Per Click Advertising Agency

Isn't it time you fired pay per click advertising agency?

Isn't it time you hired a pay per click advertising expert instead? And saved a lot of money, too. MicroManaged Media, Inc. is a bone man company. I am Bob Rutledge, and when you call, I'll be the one answering. I'll be you expert website developer and designer, and I'll be your pay per click advertising manager.

Google Ads, Google Business Profile, and Google Maps Make the Phone Ring

I am very skilled at using all the tools of Google, Facebook and Bing to bring you targeted sales leads that will grow build your service company. For more than two decades, I have been marketing local businesses, like dentists, roofers, and plumbers. Put my experience to work for you at a fraction of the cost of an agency. Call 251-220-7064 now.

Local Search Engine Marketing is all Proximity to the searcher. You potential clients are looking for you online. They are looking for competent tradesman, priced competitively, and have good reviews.

Call 251-220-7064 now to speak to Bob Rutledge, an Expert, NOT an Agency.

Bob Rutledge

Thank you for leaving a great review for MicroManaged Media, Inc., Google Ads, Website Design, and Marketing Expert.

5 star google reviews

Frost Brothers Heating and Air

We show up 10x more often in the Google Maps section then before.

Click Here to Verify

5 star google reviews

Pop-A-Lock Franchisee

Bob Rutledge has been a great deal of help. (We are) a nationwide franchise. Our old SEO company disappeared on us. ... Read More

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5 star google reviews

Franklin Eaton, Attorney

Bob created a wonderful website for my law practice ... to market the areas of law I practice. Additionally, Bob does a great job ... Read More

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5 star google reviews

North Texas Fence & Deck

I have been doing business with Bob Rutledge since 2012. He has designed my website, managed my pay per click campaign.... Read More

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What Drives Me? Your Success!

Google Business Profile Trump

"I am hopelessly in love with God, my family, and the United States. I want Americans to win just like I want my college team to win and there is nothing wrong with that.

If that is your philosophy too you have come to the right place.

MicroManaged Media, Inc. provides top shelf digital marketing services as well as anyone in New York or California. You don't have to support people and governments that hate every thing you stand for.

But there are two BIG differences. You'll get far more bang for your buck and my values are the same as yours."

Bob Rutledge President

5 Tips for Marketing a Family Owned Small  Business

1. Social Media Both Paid and Free

Family-owned businesses , like flooring and painting contractors, put off marketing when things are going well. They are as busy as can be, but are they as profitable as they could be?

Manage your Google Business Profile page, Facebook page, Instagram, and other social media tools as seriously as you do your truck fleet, tools, and accounting.  Read More

Aardee Flooring Google Business Profile, Google Ads

March 2020 Featured Client

Aardee Flooring Services

Google Display Ads

Google Display Ads HVAC
Google Display Text Ads
Brand Building Google Display Ads

Lead Generation: Plumber, HVAC, Attorney & More

You need sales leads. You pay a lot for marketing. You wanted sales leads, but they just haven’t materialized! Isn’t it about time you got what you paid for?

Blow Your Horn. Hire an Expert, Not and Agency!

Stop with the herd instinct thing. You thought it was safe using a digital marketing agency recommended by your Mobile AL - Pensacola, FL wholesale supply house. If you are an attorney, you hired the one all your competition hired.

Following the crowd is not getting you new customers at a price you can afford. Call an expert. One that will personally work on your account and not farm it out.

Call Bob Rutledge - Sales Leads Expert, with Decades of Experience

Put the decades of marketing experience to work for your company in the to generate more sales leads for your company's products or services.

Generate sales leads from:

  1. Local Search Engine Marketing
  2. Google Business Profile Listing Management
  3. Google Local Services Advertising
  4. Google and Bing PPC Ads Management
  5. Facebook and Other Social Media Advertising

This is Gracie: The AI Phone Receptionist Revolutionizing the Blue-Collar Trades

June 28, 2025

In the fast-paced world of blue-collar contracting, a missed call can mean a missed opportunity. For busy plumbers, HVAC technicians, and other service professionals, the challenge of being on a job site while simultaneously managing incoming leads is a daily struggle. Digital marketing agency Micromanaged Media, founded by Bob Rutledge, has developed a pivotal solution…

Marketing Strategies for Service-Based Businesses

June 28, 2025

This briefing document synthesizes key marketing strategies for service-based businesses, drawing insights from “How To Market a Service-based Business,” “Strategy for Marketing a Simple Service Based Business (2025),” and various Instagram-focused sources. It emphasizes customer segmentation, diverse acquisition channels, and the importance of both paid and organic approaches. 1. Core Customer Segmentation: TOFU, MOFU, BOFU…

FAQS: Local SEO for Service Contractors: Beyond Ahrefs

June 27, 2025

Q1: Why is Ahrefs considered non-essential for local businesses like plumbers or HVAC contractors? Ahrefs, despite its comprehensive features for general SEO, falls short for local businesses primarily focused on driving phone calls and form fills through Google Map Pack and PPC (Pay-Per-Click) advertising. Its complexity and cost are disproportionate to the needs of these…

Why Local Contractors Should Ditch Ahrefs (And What to Do Instead)

June 27, 2025

If you’re a plumber, HVAC contractor, or other local service provider, your marketing dollars should be focused on driving results—phone calls and form fills. Not paying for tools that chase rankings no one clicks on. In this post, we break down why tools like Ahrefs are unnecessary for local businesses and how reallocating that budget…

Meet Bob Rutledge: The Man Behind the Marketing That Actually Works

June 25, 2025

Bob Rutledge isn’t your typical marketer. He’s not chasing awards, building bloated agency decks, or throwing jargon around to sound impressive. He’s doing something much harder—making the phone ring for blue-collar businesses across the Southeast. As the founder of MicroManaged Media, Bob brings over two decades of experience in pay-per-click (PPC) advertising and local SEO.…

Why Most Plumbers Miss Out on AI Search (ChatGPT, Gemini) — Here’s How to Win! #plumbingbusiness

June 24, 2025

The speaker, Nolen Walker, explains why plumbers (and other local service businesses) need to think beyond traditional Google SEO and start optimizing for emerging AI-driven search engines such as ChatGPT and Google Gemini. While Google’s map “Pack 3” still drives most calls, AI models are already surfacing different winners—often favoring companies with stronger overall digital…

What 3 Employees Tech Stack Actually Costs: Google vs Apple vs Microsoft

June 18, 2025

Your Team’s Tech Setup Could Be Bleeding Money—Here’s the 5-Year Math Here’s a five-year cost comparison for equipping a 3-person team with: I’ve broken it down by ecosystem: Google (Chromebook + Pixel), Apple (MacBook + iPhone), and Microsoft (Windows PC + Android/iPhone). Google Ecosystem (Chromebook + Pixel + Google Workspace) Item Cost per User 5-Year…

Google, Apple, or Microsoft: What’s Best for Small Business?

June 18, 2025

What Platform Should You Bet Your Business On? If you’re running a small business, you’re not just choosing a phone or a laptop — you’re choosing a system to run your entire operation. Email, calendars, file storage, customer communication, invoicing… it all has to work smoothly, securely, and without wasting your time or money. At…

How To get Your Company’s Google Business Profile (GBP) to Rank in the Local Map Pack in 2025

April 10, 2025

Why Your Business Should Rank in the Local Map Pack If you run a local service business, getting your Google Business Profile (GBP) to rank in the local map pack isn’t just a nice-to-have — it’s essential. The map pack appears at the top of search results when people look for services near them. That…

Why a Questionnaire Might Help You Get More Google Reviews

April 8, 2025

Key Points Why a Questionnaire Might Help Using a questionnaire before asking for a Google review could engage customers more deeply, making them feel valued and increasing the likelihood they’ll leave a review. This approach aligns with psychological principles like the foot-in-the-door technique, where agreeing to a small request (the questionnaire) makes someone more likely…

Pay Per Click Advertising

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Website Design

Local SEO